Studio Porktie
 
 
 
 
 

Ideas Powered

Client: European Union Intellectual Property Office (EUIPO)

Alicante, Spain

 
 
 
 
 
 
 
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SERVICE:

Community Management

Ideas Powered is an initiative of EUIPO which raises awareness among 15 - 24 year-olds about the value of intellectual property and the importance of respecting it. I was brought on board to be the Community Manager of the Facebook & Twitter accounts at the very beginning of the initiative, meaning the social media presence needed to be created from scratch. I have since built an online community of over 30,000 users on Facebook and 10,000 followers on Twitter.

 
 
 
 
 
 
 
 
 
 
 
 
 
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Achievements

  • Built an active community of over 30,000 Facebook users & 10,000 Twitter followers from scratch.
  • Ideas Powered has since become a leading online voice on Intellectual Property in Europe.
  • Helped the hashtag #IdeasPowered receive over 1.2 million impressions on Instagram & Twitter during live coverage of a community event.
 
 
 
 
 
 

Tasks

  • Content creation (visual & written)
  • Creating and maintaining editorial calendars
  • Budget management
  • Implementation of Facebook and Twitter ads
  • Coordinating posts to be published in multiple languages
  • Maintaining consistent visual identity
  • Hashtag and influencer tracking
  • In-depth monthly reporting